Pretty much close to November time I started pushing EYES online to spread its presence to build up a preliminary following. The IPF Marketing Guide was really the influence behind this use of other online platforms and my initial plan was to use the other online platforms as precursors to the website. Ultimately, I think I was too premature and ambitious because the other online profiles have largely gone to rot. However, the EYES twitter account still gets the occasional seeing too, as does the Facebook page.
Below are links to the other online profiles for EYES.